Sunday, September 27, 2009

SEO Myths That Make Me Laugh

If there is one thing we can count on in life it is where there are people involved there will also be myths. We humans have an inbuilt desire to find patterns in whatever we do. This skill has proven a great advantage to us over the course of time but unfortunately for us it can also create problems. The thing is with humans and patterns, if we can’t find a pattern that we recognize or that makes sense to us we are experts at creating our own. This is especially true in the case of SEO (Search Engine Optimization).

Our desires to find patterns to help us rank higher in the search engines knows no bounds, obviously in the past and the present this has helped us to learn methods to improve our performance in the search engines using both “Black Hat and “White Hat” methods. The spin off from this is that it has also helped us to create and invent SEO myths, some are more believable and others are just outright crazy. Whilst searching the webmaster forums and various SEO blogging you’ll often come across some mad ideas, some of them so stupid it makes me wonder if some people make up some of this rubbish just to gain the attention.

With the low cost of domain names and shared hosting anybody can set-up a website and claim their own piece of the internet real estate. You can optimize your site reasonably well yourself without a great deal of advanced knowledge just by getting the basic fundamentals right. Anybody can start there own website and build a successful online presence as long as they remember it takes time and effort. The first place most new webmasters will start there research in order to gain knowledge of how to get their sites ranking in the search engines for their specific keywords are popular webmaster forums and “how to” type SEO sites and blog. A very popular breeding ground for SEO myths.

When you start trawling the forums it is very easy to start taking everything you read as the word of god, especially true if you’re an inexperienced webmaster just starting out. It’s important for you to understand that forums are a breeding ground for incorrect information and myths. Most of the time these inaccuracies will eventually be pointed out by someone more knowledgeable but if you’re the newbie that reads this information before the inaccuracies have been corrected then you could be absorbing information that is inaccurate and sometimes even laughable.

You’ll often come across stuff that is just down right hilarious such as, SEO is quick, SEO can only be mastered by highly intelligent people, SEO guarantees you’ll rank number one, Google has a vendetta against me, Google is the only search engine, you will not get caught for spamming, people on forums are SEO experts, hidden text is ok because it works, it is easy to distinguish Black Hat SEO from White Hat SEO. These are just examples that I came across recently. There are many SEO myths around the internet, some more believable than others. Just remember not to take everything you read as fact as this isn’t always the case.

Source: computernetdaily.com

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